LOOOOKING GOOD - 7 Tips for Trade Show Dress

Well, there you are at the show. You are wearing the
corporate golf shirt with logo. Hopefully you have the right
size so the sleeves don’t droop over your elbows and the tail
doesn’t hit your knees. It is clean and you pressed it before
you hit the show floor. You didn’t dribble salad dressing,
chocolate or hot dog stuff down your front. Hooray - you are
a neat representative for your company.

But what about the rest of you? Does it matter if your event is
super casual or super professional? Probably not. Here are
7 Tips to keep you Looking Good -

1. Press the pants or skirt. Make sure the complete
ensemble is complete.

2. Wear comfortable shoes that are appropriate to your
outfit.

3. No toe-cleavage. Sandals or flip-flops - no matter how
expensive or fashionable - belong at the pool or beach, not
on a show floor.

4. Casual clothes do not hide droopy shoulders, an
expanded waistline or poor posture. Look at yourself in a
full-length mirror and make corrections. The first is to stand
up straight.

5. Clean out your pockets. Take only the minimum cards,
change, identification. Otherwise you may have unsightly
bulges in your nether region.

6. Personal grooming is very important. You will not have
time to primp and puff on the show floor. Remember how
dusty the hall is and how tired you will be by the end of the
day. Before the show, get a good haircut. Manicure for both
men and women - yeah, guys, what are you doing all day? -
Shaking Hands.

7. You are on stage all the time. People will look at you front,
back and all around. Be aware that your good side may not
be what they are looking at.

These are simple, common sense tips to keep top-of-mind
when attending a trade show.

Julia O’Connor - Speaker, Author, Consultant - writes
about practical aspects of trade shows. As president of
Trade Show Training, inc,, now celebrating its 11th
year, she works with companies in a variety of
industries to improve their bottom line and marketing
opportunities at trade shows.

Julia is an expert in the psychology of the trade show
environment and uses this expertise in sales training
and management seminars. Contact her at
804-355-7800 or check the site
http://www.TradeShowTraining.com

Tags: appearance, clothes, dress, maincure, shoes, trade showsappearance, clothes, dress, maincure, shoes, trade shows

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